Scale Your SaaS

212: How This Founder Hit $1 Million ARR in 2 Years - with Pierre de Wulf

May 17, 2022 Matt Wolach
Scale Your SaaS
212: How This Founder Hit $1 Million ARR in 2 Years - with Pierre de Wulf
Show Notes


Throughout any SaaS founder’s journey, they can learn from countless struggles and successes. But the realization is not always instant. Instead, these learnings are often applied on their next venture–toward a new journey to growth. 

In this episode of SaaS Story in the Making, SaaS Coach and host Matt Wolach and ScrapingBee’s Co-Founder, Pierre de Wulf, talk about how impactful lessons are in improving a new software. De Wulf shares his experiences and realizations from their former software that contributed to the fast growth of their current company. He shares invaluable lessons that can help SaaS founders avoid some challenges, so they leverage their potential as early as possible and how he was able to hit the $1M ARRR in just a span of two years.

SaaS-Story in the Making

Episode: Episode No. 212, “Invaluable Lessons from Past SaaS Mistakes that Can Help You Grow”

Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and Investor

Guest: Pierre de Wulf, Co-Founder of ScrapingBee


  • Socialization Gets You Your First Customers
  • Documentation Is Essential 
  • Make Use of Giveaways 
  • Content Marketing Goes A Long Way   
  • Hire As Early As You Can     


  • Past Mistakes Can Help You Rebuild the Future

Pierre de Wulf

[17:59] “It’s tough to be in a position to hire someone when you’re already hovered around by all the things you have to do…I think I did a lot of useless stress that we could have just avoided by hiring maybe a few weeks, a few months earlier than we did. ”

[19:27] “Talk to users as much as you can, as often as you can, as long as you can, like, never talk too much to users. As soon as three users tell you the same thing, you’re on to something.”

Matt Wolach

[10:50] “I think that’s so important to make sure that you’re talking with your customers and your ideal fit prospects, people in your market, who you’re wanting to develop the product for, you can learn so much.”

[18:36] “We often think we have to hire when the cup is full. But when you do that, now you take on a lot of extra tasks to just go through the hiring process, which is not easy.”

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